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Author Photo

Olga Pukhalskaya

Growth Marketing Lead AT Semrush

Olga Pukhalskaya is a seasoned growth marketing leader with over 14 years of international experience in IT and B2B marketing. She excels in strategic marketing and talent development, currently leading growth marketing efforts at Semrush.

Author

New Year, New Target Audience: How to Reach New Audiences in 2025

Learn from brands like LEGO, Monster Energy, and Netflix to see how you can target untapped opportunities using Audience Intelligence from the Semrush App Center.

General Marketing · Olga Pukhalskaya · 5 min read · January 15, 2025

Want to know what your competitors are up to with their advertising?

Paid Advertising · Olga Pukhalskaya · 9 min read · October 1, 2024

Cutting Through the Noise: Boosting Brand Positioning in Crowded Markets

Explore how Liquid Death transformed the bottled water market by mastering brand positioning and resonating deeply with a niche audience.

General Marketing · Olga Pukhalskaya · 10 min read · August 12, 2024

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