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Author Photo

Daria Sherr

Marketing Manager AT Semrush

Daria is a marketing manager of SplitSignal, an SEO split-testing tool. Ex Community Manager at the best Facebook group All-Stars ⭐️ Follow my LinkedIn to learn more about SEO testing, and you will never run out of test ideas 🆎

Author

SEO Split Test Result: Power of Caps Lock in the Title Tag

We decided to see if changing the word “best“ from lowercase to uppercase in the title tags of category pages on the fishing site would increase organic traffic to this group of pages. Read more to find out the result.

Original Research & Studies · Daria Sherr · 5 min read · February 7, 2023

Why SEO Testing Is a Must—Practical Examples

If you are doing advanced SEO without testing your theories, you are taking unnecessary risks. This article explains why.

Original Research & Studies · Daria Sherr · 7 min read · November 30, 2022

SEO Split Test Result: Removing COVID Advisory Notes (Too Soon?)

Most people believe Covid-19 is over, is it time to remove coronavirus information from your pages? Read to find out.

Original Research & Studies · Daria Sherr · 4 min read · November 25, 2022

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