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Author Photo

Paloma Gracia

Content Lead AT Semrush

A product marketer with a passion for creative content, Paloma is at her best hanging out with her two cats, eating good food, and making the most of an early morning.

Author

How Semrush MCP Connects Your AI Tools to Live Marketing Data

Learn how Semrush MCP connects AI tools to live SEO and competitive data so marketing, SEO, and product teams can query the same source without manual exports.

General Marketing · Paloma Gracia · 6 min read · February 10, 2026

How Much Should an Influencer Marketing Campaign Cost? A Marketer’s Guide

With the power and reach of social media, influencer marketing is the quickest way to get visibility. Dive into influencer marketing campaign costs, and start planning your very own influencer marketing campaign.

Social Media · Paloma Gracia · 8 min read · November 15, 2024

How to Improve Your Agency’s Workflow When Working with Influencers

Discover how influencer marketing is changing, and how agencies can stay up-to-date with the savviest tools.

General Marketing · Paloma Gracia · 6 min read · May 18, 2023

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