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Shannon Willoby

Senior Content Editor
Shannon has over a decade of experience in content writing, editing, and SEO. Her background includes guiding content strategy for lifestyle companies and ecommerce startups. As an editor, she edits articles for accuracy and quality to provide marketers with advice they can trust.

Contributor

How to Find and Target Your Social Media Audience

Learn how to identify and target your social media audience to get your campaigns seen by the right people.
Social Media · Claire Beveridge · 7 min read · July 26, 2024

How to Find & Use Secondary Keywords to Boost Your SEO Traffic

Secondary keywords are terms related to the primary query a page targets, such as synonyms and subtopics.
Keyword Research · Boris Mustapic · 7 min read · June 25, 2024

How to Promote Your YouTube Channel: 25 Best Marketing Tactics

Get more video views and clicks by optimizing your content. Here‘s how to promote your YouTube channel.
Video Marketing · Sydney Go · 22 min read · June 20, 2024

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