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Evgenia Verbitskaya

Communications Lead AT Semrush

Evgenia is a Communications Expert with over 8 years of managing communications in B2B tech, international, state and non-profit environments, formulating strategies and executing media & influencer marketing large-scale strategic campaigns.

Author

Content Marketing for Small Businesses: 10 Steps to Succeed in 2025

Find out how to grow your small business organically with content marketing—from building a foundation to convert site visitors to creating effective content calendars.

Content · Evgenia Verbitskaya · 14 min read · March 13, 2025

Semrush’s Top 100 Influencers in Content Marketing [2022]

Explore our list of the top 100 content marketing influencers and experts to collaborate with, learn from and follow in 2022. Their specialisms range from SEO to digital branding, storytelling to community building.

Content · Evgenia Verbitskaya · 21 min read · June 1, 2022

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