Keyword Research

Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.

How to do keyword research with Claude and Semrush

Learn how to use Claude and the Semrush MCP to find keyword ideas based on what your audience is saying.
Keyword Research · Chris Hanna · 13 min read · September 10, 2026

Long-tail keywords: the ultimate guide

Use long-tail keywords to drive quality traffic to your site from search and AI. Here’s how.
Keyword Research · Carlos Silva · 13 min read · September 3, 2026

Local SEO keyword research: A step-by-step guide

Local SEO keyword research in six steps: find the terms customers use, validate intent, and improve visibility on Google Search, Maps, and AI answers.
Keyword Research · Carlos Silva · 22 min read · August 10, 2026

Keyword mapping for SEO: Guide + free template

Keyword mapping is an SEO technique for assigning target terms to the corresponding pages on your site.
Keyword Research · Carlos Silva · 9 min read · July 27, 2026

Keyword strategy in SEO: What it is & how to create one

A keyword strategy defines the user queries you want to appear for and how you‘ll target them.
Keyword Research · Vlado Pavlik · 14 min read · June 4, 2026
Learn how to find and track buyer intent keywords people are using in Google and LLMs like ChatGPT.
Keyword Research · Carlos Silva · 7 min read · May 15, 2026

How to do keyword research in 2026 (6 ways + framework)

Learn 6 ways to do keyword research to find relevant terms you can use on your site to grow visibility.
Keyword Research · Chris Hanna · 13 min read · May 5, 2026

The Most Searched Things on Google [2026]

The word “youtube” is the most searched thing on Google. It gets 1.38 billion global searches per month.
Keyword Research · Tushar Pol · 9 min read · May 4, 2026

How to find low-competition keywords with Semrush

How can you find low-competition keywords to boost your website’s SEO rankings? Find out here.
Keyword Research · Luke Harsel · 5 min read · April 24, 2026

How to use Google Keyword Planner

Google Keyword Planner is a free tool. Here’s how to use it to find terms for content and ad campaigns.
Keyword Research · Ana Camarena · 6 min read · April 8, 2026
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