Christine Skopec
Senior Blog Editor AT Semrush
Christine Skopec has 10+ years of experience in content writing, editing, and SEO. She has developed content strategies in agency and in-house roles, defined brand style guides, led teams of staff and freelance writers, and developed content production processes. Christine’s blog work drove a 95% increase in keyword rankings for a client within a single year. She has been featured on the Content in the Kitchen Podcast and holds an MS in Journalism from Northwestern University.
Expertise
- content strategy
- content writing
- content editing
- on-page seo
- social media management
Education
- Northwestern University MS in Journalism
Author
I use 5 editing approaches for content reviews. Find out what they are and how I choose the right one.
Content · Christine Skopec · 8 min read · September 17, 2026
Google‘s new Search profiles give publishers and creators a dedicated landing page in Discover. Here‘s what it means for brands.
Industry News · Christine Skopec · 2 min read · June 8, 2026
Google is rolling out AI features in the Chrome address bar that make AI Mode more accessible to users.
Industry News · Christine Skopec · 2 min read · September 23, 2025
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Contributor
B2B answer engine optimization improves your odds of appearing in the AI answers buying committees see.
AI · Alex Lindley · 9 min read · September 25, 2026
Zero-click marketing is a content strategy for delivering value without requiring clicks to other pages.
General Marketing · Carlos Silva · 9 min read · September 11, 2026
We reviewed the best AI search engines so you can choose the right one for your needs.
AI · Zach Paruch · 15 min read · September 9, 2026
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